A simple process - and we always start here. Vision IDs are produced through a CEO/Director meeting, a 2-hour team workshop, and subsequent insight work by i-mgmt. The outcome is a concise Vision ID (3-pager). A Vision ID is a stand-alone document when you want some clarity on where to go next.
Developing the vision into a more concrete design or action plan is often the next step. Strategies are developed using a bespoke range of tools, eg. road maps, story boards, business plan, or even wireframes.